Sherri Hobson-Greene and Beauloni Enterprises were born in Brooklyn New York. Sherri is a graduate of Fashion Industries HS and Fashion Institute of Technology where she achieved her Bachelors of Fine Arts.
Beauloni was born out of a bride’s desire for a headpiece that expressed a regal Afrocentricity, beauty, sophistication, class and magic. The bride was Sherri. This gave her a firsthand experience into working with customers and learning about their needs and wants for a unique and stylish bridal headpiece. Beauloni’s workroom and showroom is in the historical brownstone area of Bedford Stuyvesant.
The company’s owner started the business as a result of not finding contemporary ethnic and elegant headpieces in the market place. At the time, there were no African-American designers that catered specifically to a customer base that wore loc-styled or natural hair styles. Beauloni positioned itself as the premier Afro-centric bridal headpiece company in the country. Since, the company continues to add elegance and distinction to special occasions, including Weddings, Proms, and Sweet Sixteen with its unique headpieces and jewelry accessories.